# Streams and topics In Zulip, streams determine who gets a message. Topics tell you what the message is about. | Conversation model | Who gets it | What it's about |---|---|--- | Zulip | Stream | Topic | Email | Mailing list | Subject line | Slack/IRC/HipChat | Channel/Room | - Messages with the same stream and topic are shown together as a conversational thread. Here is what it looks like in Zulip. ![](/static/images/help/streams-and-topics.png) Streams and topics are one of the most rewarding parts of using Zulip. If you ever find yourself stuck on writing a topic, just pretend you're sending an email, with the topic as the subject line. After a few days you'll get used to a more Zulip-y way of doing things, and your topics will naturally become shorter (2-3 words is optimum) and take less thought to type. ## Why topics? Learning how to chat with topics has a bit of a learning curve, anywhere from a few minutes to a few days. Why bother with something so complicated? The short answer is that most users spend many hours a day on chat. A little investment up front pays huge dividends in access to a more powerful communication paradigm. A longer answer is [here](https://zulipchat.com/why-zulip). ## Replying to a topic When replying to a message, the stream and topic are conveniently pre-filled. Click on a message to reply, or type `r` to reply to the message under the blue box. ## Tips for administrators Topics are lightweight and do not need to be managed. Anyone writing to a stream can and should [start topics](/help/start-a-new-topic) for new conversations. "Old" topics naturally lose visibility over time, and do not need to be deleted. ## Further reading * [Creating streams for your organization](/help/getting-your-organization-started-with-zulip#create-streams) * [Stream permissions](/help/stream-permissions) * Browse the articles under **Streams & topics** and **Stream management** on the left sidebar.