- Adds instructions for downloading a zuliprc file for a bot or for
yourself.
- Updates the button label to "Download zuliprc", since that's the
filename it downloads.
Fixes#28881.
These files are not Jinja2 templates, so there's no reason that they needed
to be inside `templates/zerver`. Moving them to the top level reflects their
importance and also makes it feel nicer to work on editing the help center content,
without it being unnecessary buried deep in the codebase.
David Rosa
Lauryn Menard