Renames CSS rule that styles Zulip UI icons in the help center
so that it makes sense to use it regardless of whether we are
documenting a mobile or desktop/web feature.
- Replaces the "Via Markdown" tab with "Via drag-and-drop", and
modifies the instructions to explain that you can drag and drop
anywhere in the app, whether or not the compose box is open.
- Adds "Via paste" tab for the copy-pasting instructions.
Fixes#26894.
These files are not Jinja2 templates, so there's no reason that they needed
to be inside `templates/zerver`. Moving them to the top level reflects their
importance and also makes it feel nicer to work on editing the help center content,
without it being unnecessary buried deep in the codebase.