diff --git a/docs/integration-guide.md b/docs/integration-guide.md
index 5eb4c5dbb9..e093e23ad4 100644
--- a/docs/integration-guide.md
+++ b/docs/integration-guide.md
@@ -221,10 +221,17 @@ Usually, this involves a few steps:
 
 * Make sure you've added your integration to
   `zerver/lib/integrations.py`; this results in your integration
-  appearing on the `/integrations` page.  You'll need to add a logo
-  image for your integration under the
-  `static/images/integrations/logos/<name>.png`, where `<name>` is the
-  name of the integration, all in lower case.
+  appearing on the `/integrations` page.
+
+* You'll need to add a SVG graphic
+  of your integration's logo under the
+  `static/images/integrations/logos/<name>.svg`, where `<name>` is the
+  name of the integration, all in lower case; you can usually find them in the
+  product branding or press page. Make sure to optimize the SVG graphic by
+  running `svgo -f path-to-file`.
+
+  If you cannot find a SVG graphic of the logo, please find and include a PNG
+  image of the logo instead.
 
 * Finally, generate a message sent by the integration and take a
   screenshot of the message to provide an example message in the
diff --git a/package.json b/package.json
index dd814278b8..e10133ae6b 100644
--- a/package.json
+++ b/package.json
@@ -34,6 +34,7 @@
     "jsdom": "9.4.1",
     "nwmatcher": "1.3.6",
     "phantomjs-prebuilt": "2.1.14",
+    "svgo": "0.7.2",
     "webpack-dev-server": "1.12.1",
     "xmlhttprequest": "1.5.0"
   },